Tag: animated

Video: Audi highlights the rigors of Le Mans in animated short

Filed under: Motorsports, Marketing/Advertising, Videos, Audi

A Day in the Life of an Audi Driver

A Day in the Life of an Audi Driver – Click above to watch the video after the jump

They don’t call it endurance racing for nothing. And the strain is placed not only on the car, but on the driver, as well. That’s all very well and fine to know in theory, but to highlight the rigors of racing around the clock at Le Mans, Audi has produced this stunning animated short.

The two-and-a-half-minute film called A Day in the Life of an Audi Driver features the team’s star driver, Alan McNish, and will be shown during the high-profile soccer match this weekend at Wembley Stadium between Barcelona and Manchester United, a team which Audi sponsors. It will also play in 3D for moviegoers going to see Harry Potter and the Deathly Hallows in the UK, and will spearhead a newspaper ad campaign as well as dedicated apps for various smartphone platforms.

Fortunately, we don’t have to wait for all that to watch the clip ourselves. All you have to do is follow the jump and click play, where you’ll also find details of the campaign in the full press release.

Continue reading Audi highlights the rigors of Le Mans in animated short

Audi highlights the rigors of Le Mans in animated short originally appeared on Autoblog on Thu, 26 May 2011 12:31:00 EST. Please see our terms for use of feeds.

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Video: Top Gear Mexico remarks get the animated dramatization treatment

Filed under: Etc., Videos, Celebrities, Humor

Next Media Animation of Top Gear Mexico controversy

Mexico takes on Top Gear in animated form – Click above to watch video after the jump

It started with politically incorrect commentary from Jerermy Clarkson, Richard Hammond and James May; the hosting trio of the BBC’s Top Gear. When discussing the Mexican-built Mastretta MXT, the three quickly turned to jokes relating the car to stereotypical viewpoints on Mexican citizens.

Shortly thereafter, the Mexican Ambassador didn’t find the spot humorous and complained to the BBC, which in turn has issued an apology (kind of). Now this entire affair has reached the modern pinnacle of worldwide attention… it’s been (That’s right, you guessed it!) turned into a cartoon by Next Media Animation. Finally!

Click past the jump to view Taiwan’s take on the the show’s falling out with Mexico. And remember, Top Gear can suck it!

[Source: YouTube]

Continue reading Video: Top Gear Mexico remarks get the animated dramatization treatment

Video: Top Gear Mexico remarks get the animated dramatization treatment originally appeared on Autoblog on Fri, 04 Feb 2011 19:24:00 EST. Please see our terms for use of feeds.

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