Video: Nissan and this polar bear want to love you, if you drive a Leaf

Filed under: Marketing/Advertising, Videos, Hatchback, Nissan, Electric

Nissan Leaf commercial

Nissan Leaf “Polar Bear” spot – Click above to watch video after the jump

As subtle as a box of hammers to the face, global warming’s most iconic animal has taken a starring role in the latest advertisement for the Nissan Leaf. Called, simply, “Polar Bear,” the one-minute spot follows a polar bear on a trek from watching glaciers calve into the sea down south through a city and into a residential neighborhood to find a man about to start his commute. Then, well, you’ll see. Check it out after the jump.

For comparison, we’ve also pasted Nissan’s ad from June about the “New Car,” which highlights the changes the Leaf will bring to the industry, below. This ad shows off the ways the Leaf is different from other cars, including the tidbit that it will be made of at least 30 percent post-consumer material. While “New Car” is all about smartphones and batteries and other tech, the polar bear ad is all emotion. Still, the new spot does miss a chance to show the driver unplugging the Leaf before getting in, which would help get a little bit of that “new car” messaging across. Watch both here.

Gallery: 2011 Nissan Leaf: First Drive

[Source: Nissan]

Continue reading Video: Nissan and this polar bear want to love you, if you drive a Leaf

Video: Nissan and this polar bear want to love you, if you drive a Leaf originally appeared on Autoblog on Thu, 09 Sep 2010 14:59:00 EST. Please see our terms for use of feeds.

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Video: Bear steals car for peanut butter sandwich, trashes interior, poops on seat

Filed under: Sedan, Videos, Toyota

Bear steals car
Click above to watch the video after the jump

Having food in your car is usually a bad idea, as leaving your lunch on the seat can make the whole interior stink, or, even worse, attract bears. One Colorado teen recently learned this lesson the hardest way possible, as a peanut butter sandwich left on his back seat attracted a black bear with the unusual skill of grand theft auto.

Police estimate that the bear was searching out a midnight snack and opened the door of this kid’s unlocked Toyota Corolla on his own and entered the vehicle. When the door somehow closed on its own, the bear went from Yogi looking for a pic-a-nick basket to something out of the Exorcist. At some point during the bear’s utter smackdown of the Corolla’s interior, the transmission made its way out of Park, sending the compact sedan and it’s assuredly un-licensed driven rolling down the driveway and into the woods. There’s no explanation of how the bear eventually exited the Corolla, but we do know he left behind a large steaming present on the driver seat.

Follow the jump to check out the carnage. The first clip is of a British news show that provides most of the details, including images of the bear inside the Corolla, and the second clip is a grand tour of the devastation from the Colorado teen himself.

[Source: YouTube]

Continue reading Video: Bear steals car for peanut butter sandwich, trashes interior, poops on seat

Video: Bear steals car for peanut butter sandwich, trashes interior, poops on seat originally appeared on Autoblog on Fri, 13 Aug 2010 19:59:00 EST. Please see our terms for use of feeds.

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