Tag: creation

Video: Lexus responds with its own champagne glass re-creation

Filed under: Etc., Marketing/Advertising, Videos, Lexus

Lexus LS460 with champagne glasses stacked on its hood

Lexus champagne glass re-creation – click above to watch video after the jump

In response to the Lexus owner who unsuccessfully attempted to re-create the now-classic 1990 tv commercial that launched the brand, Lexus proves it’s still possible. Cleverly showing that it’s paying attention, Lexus took the time to pull a 2011 LS460 and 1990 LS400 into the garage, level them (that’s the key!) and run the respective V8s up north of 4,000 rpm. In all cases, the stack of champagne glasses remained unperturbed on either hood. Good show of customer-engagement moxie. Check it out after the jump. Thanks for the tip, Jub!

[Source Lexus/Youtube]

Continue reading Video: Lexus responds with its own champagne glass re-creation

Video: Lexus responds with its own champagne glass re-creation originally appeared on Autoblog on Sun, 20 Mar 2011 10:01:00 EST. Please see our terms for use of feeds.

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Audi Sport Quattro designer calls his iconic creation “ugly”

Filed under: Classics, Performance, Hatchback, Audi, Design/Style

Audi SWB Sport Quattro

Audi SWB Sport Quattro – Click above for high-res image gallery

Audiphiles, prepare to have your lederhosen wrinkled. While speaking with Autocar, Peter Birtwhistle went and called the legendary SWB Sport Quattro “bloody ugly.” While Birtwhistle is currently the chief designer at Mazda Europe, he’s particularly well-suited to comment on the lines of the boxy Audi. After all, he designed the thing. According to the designer, the biggest problem facing the car is that it rides on the Audi 80 platform, and massaging the Sport Quattro design over those cumbersome bones required some sacrifices. Still, when taken a grain of salt borrowed from the time period, the car is as good-looking as it gets.

Of course, our opinion could be slightly tainted by the fact that Audi only minted a mere 200 of the cars as homologation specials. Anything built to justify a race car nets an automatic win in our book, and the SWB Sport Quattro is no different.

Gallery: Audi Quattro’s 30th Anniversary

[Source: Autocar]

Audi Sport Quattro designer calls his iconic creation “ugly” originally appeared on Autoblog on Wed, 24 Nov 2010 19:25:00 EST. Please see our terms for use of feeds.

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