Tag: director

Report: Opel director Sedran to succeed Docherty as Chevy Europe boss

Filed under: Europe, Hirings/Firings/Layoffs, Cadillac, Chevrolet, GM

Thomas Sedran, Chevy and Cadillac Europe bossWhen longtime General Motors executive Susan Docherty announced she would be stepping down from her post as the head of Chevrolet and Cadillac in Europe, there was some idle chatter that plans for the creation of a new global overseer position for the Bowtie brand was behind the move. And while US sales chief Alan Batey has indeed assumed control of Chevy worldwide since her departure announcement, Docherty’s vacancy is being filled after all, with Opel chief strategist Thomas Sedran taking up the reins.

That’s according to Automotive News, who reports that Sedran will be tasked with pulling Chevy out of a sales funk, much of it pegged on Europe’s stagnant auto industry, which has sunk to a 20-year low. AN notes that Chevy’s EU sales plunged 32 percent to 57,584 units through the first five months of 2013, but the everyday value brand is faring worlds better than Cadillac, which has sold just 167 units in Europe over the same time period.

Sedran, 48, has been in the auto industry for over 20 years. Most recently, at Opel he had been working on long-term plans for the marque, and was appointed to the brand’s management board in April of last year. Prior to joining GM, Sedran was employed as a management consultant for AlixPartners, where he worked closely with Opel for six years. Sedran will assume his new duties beginning July 1.

Opel director Sedran to succeed Docherty as Chevy Europe boss originally appeared on Autoblog on Wed, 26 Jun 2013 17:30:00 EST. Please see our terms for use of feeds.

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Pininfarina names Renault’s Fabio Filippini as design director

Filed under: Hirings/Firings/Layoffs, Design/Style

Fabio Filippini

Independent design studios and coachbuilders – the famous Italian ones especially – are still facing tough times, with business waning and designers switching positions like a proverbial game of musical chairs. Pininfarina is among the most storied of them all, and has reportedly named a new design director to lead its activities.

According to reports, the latest man in the hot seat is Fabio Filippini. The Italian graduate of the Milan Politecnico comes to Pininfarina from Renault, where he has served as Vice President of Interior Design since 2008. Over the course of his tenure at the French automaker, Filippini oversaw the design of the latest Megane, was founding director of the satellite Renault Design Paris studio and has lived in France, Japan and Spain.

In his new capacity at Pininfarina, Filippini takes over from Lowie Vermeersch, who left the company late last year, and will report directly to Pininfarina’s CEO Silvio Pietro Angori.

[Source: Car Body Design]

Pininfarina names Renault’s Fabio Filippini as design director originally appeared on Autoblog on Tue, 08 Mar 2011 18:22:00 EST. Please see our terms for use of feeds.

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Video: Nelly shows off Ford Explorer audio system, commercial director adds unnecessary zazz

Filed under: SUV, Marketing/Advertising, Videos, Crossover, Ford, Celebrities, Humor

Nelly and the 2011 Ford Explorer

Nelly disapproves of back-up dancers and falling snow – Click above to watch video after the jump

The audio system in the 2011 Ford Explorer was created by Sony and features Dolby Pro Logic II Surround Technology being pumped through 12 speakers, including a subwoofer. The crisp-sounding system can pick up HD Radio channels and tag songs so you can buy them later with iTunes. Ford tapped multiple Grammy Award-winner Nelly to discuss the virtues of this setup.

Ford also got a hold of a director that thinks Nelly and the 2011 Ford Explorer are not enough to make a stand-out commercial. He decides to add some pizazz, and Nelly feels it’s not needed. The premise sounds iffy but the results are surprisingly hilarious. Check out the clip for yourself by clicking past the jump. Now if you’ll excuse us, we’re going to go brush up on our Country Grammar…

[Source: YouTube]

Continue reading Video: Nelly shows off Ford Explorer audio system, commercial director adds unnecessary zazz

Video: Nelly shows off Ford Explorer audio system, commercial director adds unnecessary zazz originally appeared on Autoblog on Tue, 22 Feb 2011 18:34:00 EST. Please see our terms for use of feeds.

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Video: Mercedes-Benz Super Bowl ad director’s cut reveals C-Class Coupe, SLS AMG Roadster

Filed under: Etc., Marketing/Advertising, Videos, Mercedes-Benz, Luxury

Mercedes-Benz Ad

Mercedes-Benz reveals new models in Super Bowl ad – click above to watch the video

Mercedes-Benz is throwing its hat into the Super Bowl advertising fray with a pretty new 60-second spot designed to celebrate the company’s 125th anniversary by heralding in a wave of five new models. The spot marks the very first time that the company has ever advertised during the NFL’s ultimate game. In the spot, Mercedes-Benz features four new vehicles, including a very quick peek at the upcoming C-Class Coupe and the SLS AMG Roadster.

The spot features many of the company’s past and current models escaping their owners in a bid to pay homage to the newborn Benz fleet. There are plenty of fantastic vintage Silver Arrows in the spot, along with a soundtrack by Janis Joplin and at least one celebrity cameo (we won’t spoil the surprise on that one). Hit the jump to check out the video for yourself.

[Source: Mercedes-Benz via Facebook]

Continue reading Video: Mercedes-Benz Super Bowl ad director’s cut reveals C-Class Coupe, SLS AMG Roadster

Video: Mercedes-Benz Super Bowl ad director’s cut reveals C-Class Coupe, SLS AMG Roadster originally appeared on Autoblog on Fri, 04 Feb 2011 15:55:00 EST. Please see our terms for use of feeds.

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Aston Martin design director gets custom Vantage GT4

Filed under: Motorsports, Coupe, Performance, Aston Martin, UK, Racing

Marek Reichman’s Aston Martin Vantage GT4 – Click above for high-res image gallery

And he’s going racing with it. Marek Reichman, the design director for Aston Martin, will be hopping into the saddle of a Vantage GT4 for his first shot at the Aston Martin GT4 Challenge of Great Britain. Reichman has gone fender to fender before, though he typically keeps to vintage club racing. This will be the first time he’s stepped up to the 90-minute big boy leagues of his company’s one-make series. Reichman won’t be doing it alone, though. Chris Porritt, the engineering manager for Aston Martin, will be sharing driving duties.

Porritt has helmed the mighty Vantage GT4 in the past, though most of his experience has been at the Nürburgring. We’re thinking that if he can keep the car shiny side up around Green Hell, he should have no problem going toe to toe with the rest of the field. That doesn’t mean that the competition is going to be a cakewalk for the team – so far this season, the Aston Martin GT4 Challenge has proven to be full of more than capable racers. The series is slated to kick off at Oulton Park on Saturday, August 21. Hit the jump for a peek at the press release.

Gallery: Aston Martin Design Director’s Vantage GT4

[Source: Aston Martin]

Continue reading Aston Martin design director gets custom Vantage GT4

Aston Martin design director gets custom Vantage GT4 originally appeared on Autoblog on Wed, 11 Aug 2010 14:29:00 EST. Please see our terms for use of feeds.

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