Official: Edmunds settles with marketing firm accused of faking dealer reviews

Filed under: Car Buying, Government/Legal

Edmunds.com logoBack in July, Edmunds sued a Texas company named Humankind Design Ltd. for fraud and breach of contract. Among other services, Humankind Design claims to be an online reputation management company, but the lawsuit says that the site created 2,200 fake accounts in order to post positive dealerships reviews on Edmunds.com.

Now, Edmunds says that the case has been settled requiring Humankind Design to agree not to register users or submit reviews on Edmunds as well as providing information about the accounts and reviews it fraudulently created; Humankind Design also has to pay Edmunds an undisclosed monetary settlement for legal fees. Edmunds added that it is working with other identified sites – including Google+, Yelp and Foursquare – which Humankind Design may have also created fake reviews for in the past. The press release for the settlement is posted below as is the original release announcing the lawsuit in July.

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Edmunds settles with marketing firm accused of faking dealer reviews originally appeared on Autoblog on Wed, 28 Aug 2013 16:27:00 EST. Please see our terms for use of feeds.

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