ford Archives | Page 33 of 34

2011 Ford Explorer unveiled, tries crossing over on road to redemption

Filed under: SUV, Safety, Crossover, Ford, Design/Style

2011 Ford Explorer Deep Dive – Click above for high-res image gallery

In creating the 2011 Explorer, Ford engineers and designers had an enormously difficult task set before them. Ford’s President of the Americas, Mark Fields, described the job as “Reinventing the SUV for the 21st century.” Despite the near complete collapse of the traditional mid-to-large SUV market over the last several years, Ford still sees a substantial market for the capabilities of these boxy behemoths. Customers just don’t want the traditional downsides that accompany these body-on-frame ‘utes – specifically, their higher fuel consumption and poor ride and handling.

The new Explorer remains squarely targeted at traditional SUV buyers.

Since its debut some 20 years ago, the Explorer has sold over six million units, four million of which are still traversing the world’s roads. Through much of the late-1990s and early part of the last decade, the Explorer was Ford’s second-best-selling vehicle behind its F-Series pickups, regularly selling 400,000 units a year. Fast-forward to 2009, and that volume had plummeted to just over 52,000. Even so, Ford believes it still has an opportunity. According to the automaker’s vice president of global marketing, Jim Farley, each year, at least 140,000 Explorer owners come back to Blue Oval dealerships looking to purchase new vehicles. And obviously, they just aren’t buying Explorers.

When word got out that Ford was developing a new unibody Explorer off the same platform architecture that underpins the Taurus and Flex – not to mention the Lincoln MKS and MKT – many people wondered why Dearborn had elected to develop yet another crossover, especially since the Taurus X/Freestyle had just been killed due to slow sales. This predicament was not lost on Ford’s product planners, and their four-wheeled response is a new Explorer that remains squarely targeted at traditional SUV buyers – shoppers that Ford sees as a distinct group from most crossover intenders. Long ago, Jeep proved with the Cherokee and Grand Cherokee that a unibody chassis isn’t necessarily an impediment to building a fully capable off-roader, and Ford appears to have taken that lesson to heart, along with targeting big improvements in fuel economy and driving dynamics. Follow the jump to find out if they succeeded.

Gallery: 2011 Ford Explorer

Continue reading 2011 Ford Explorer unveiled, tries crossing over on road to redemption

2011 Ford Explorer unveiled, tries crossing over on road to redemption originally appeared on Autoblog on Mon, 26 Jul 2010 00:01:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments

Continue reading “2011 Ford Explorer unveiled, tries crossing over on road to redemption”

Ouch! Killing Mercury said to cost Ford $500 million

Filed under: Ford, Mercury

Mercury

In life, Mercury was an under-funded brand mainly composed of waterfall grilles stapled to bone-stock Ford models. In death, however, Mercury apparently gets to see some of the money it always dreamed of having when it was alive. According to Automotive News, Ford CFO Lewis Booth claims that shutting down Mercury before the end of this year will cost the Oval roughly $500 million overall. Booth says Ford already took a $247 million charge in the first half of 2010 to cover the neglected marque’s mercy killing.

The lion’s share of the money being spent will go toward buying out 700 of the 1,700 Mercury dealers across the United States. Back in June, we told you about a package that Ford was presenting to dealers who sign a termination agreement. The reported buyout totaled as much as $200,000 per dealership. (Actual dollar amounts for individual dealers were based on the number of vehicles they sold over a three-year period; more cars moved meant more FoMoCo cash received.)

Would a half-billion invested in updated Mercury product instead of a cash-lined casket have made a difference? Mercury’s sales numbers (or lack thereof) suggest that few car shoppers would have even noticed. Ditching Mercury to concentrate on bread-and-butter Ford has seemed like a no-brainer for years. More importantly, Lincoln, which hasn’t exactly lit up the monthly By the Numbers reports of late, should only benefit from the much-needed infusion of resources that were previously being wasted keeping Mercury afloat.

[Source: Automotive News – sub. req.]

Ouch! Killing Mercury said to cost Ford $500 million originally appeared on Autoblog on Sat, 24 Jul 2010 12:33:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments

Continue reading “Ouch! Killing Mercury said to cost Ford $500 million”

Video: Mikko Hirvonen tests WRC Ford Focus, enters low orbit

Filed under: Motorsports, Performance, Europe, Videos, Hatchback, Ford, Racing

Mikko Hirvonen and his 2010 Ford Focus RS WRC – Click above to watch video after the jump

Our collective blogging heart goes out to Mikko Hirvonen. It’s a shame to see a driver with galaxies worth of talent constantly banished to the lower rungs of the podium by the likes of Sebastien Loeb. Perpetually optimistic, the Finnish hoon seems to be a rarity among the racing driver species. Even in the face of repeated defeat, the guy typically keeps his cool and hopes for the best. That doesn’t necessarily mean he’s content to sit back and watch Citroën continue to dominate the WRC and Hirvonen has been beating the life out of his Focus RS racer in preparation for the upcoming Finland Rally.

Fortunately for us, a video of the testing action has made its way to the YouTubes, complete with plenty of shots of the mean Blue Oval in defiance of the laws of gravity. At some point, if we’re very lucky, we just might figure out how the guy manages to get that hatch to pivot mid-air. Click past the jump to waste a little time in the best way possible.

[Source: YouTube via WebRidesTV]

Continue reading Video: Mikko Hirvonen tests WRC Ford Focus, enters low orbit

Video: Mikko Hirvonen tests WRC Ford Focus, enters low orbit originally appeared on Autoblog on Fri, 23 Jul 2010 20:02:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments

Continue reading “Video: Mikko Hirvonen tests WRC Ford Focus, enters low orbit”

Ford: Aftermarket replacement parts can be inferior, possible safety hazards

Filed under: Aftermarket, Safety, Ford

Today’s autos are chock-full of safety equipment that vastly improves your chances of survival in the event of a crash. And if an automaker wants to achieve the best crash test scores, it has to ensure that parts like bumper beams, air bag sensors and radiator supports perform properly during a collision. But while automakers are concerned about their safety record, in some cases, aftermarket parts makers are more concerned with keeping costs down.

USA Today reports that Ford has called out some some aftermarket parts inferior, as the Dearborn, MI-based automaker’s internal testing has shown that some non-OEM parts are made of cheaper materials that may not perform adequately in the event of an accident. Parts marketing manager Mike Warwood says the company was “surprised at the gap between original manufacturer equipment and aftermarket parts,” adding that the gap was larger than anticipated. The easy way to avoid this issue is to demand OEM parts when your vehicle is in the shop for repairs, but unfortunately, some insurance companies insist that cheaper aftermarket replacement parts are used.

It makes sense for Ford push its factory-made parts, as the company makes lots of money selling in excess of 24,000 different replacement components. Ford insists that it is merely looking for aftermarket parts standardization to ensure the safety of its customers, along with stickers warning consumers that non-standard parts are being used. Insurance companies and aftermarket shops likely wouldn’t be too happy if a standardization process is initiated, but it’s hard to argue with oversight in the name of safety. After all, automakers test and build parts like bumpers for optimal safety, and consumers purchase those vehicles in part because of the safety ratings those vehicles earn.

[Source: USA Today]

Ford: Aftermarket replacement parts can be inferior, possible safety hazards originally appeared on Autoblog on Fri, 23 Jul 2010 10:29:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments

Continue reading “Ford: Aftermarket replacement parts can be inferior, possible safety hazards”

Ford Explorer reaches 30,000 Facebook fans, celebrates with grille shot

Filed under: SUV, Marketing/Advertising, Ford

2011 Ford Explorer grille – Click above for teaser gallery

Earlier today, Ford hit its 30,000 fan for the 2011 Explorer Facebook page, so the automaker could give away one all-new unibody ‘ute to a lucky follower. To celebrate meeting its goal, Ford has posted yet another teaser, showing off the new Explorer’s grille. But enough with the teasers. When can we actually see it in person? Glad you asked…

This coming Monday, Ford will reveal the Explorer at live events across the U.S., including New York, Chicago, Los Angeles and at the “glass house” in Dearborn, MI. At a preview of the Explorer in Dearborn earlier this week, marketing VP Jim Farley discussed how Ford plans to drum up interested in the Explorer, and based on the success of last year’s Fiesta Movement social media campaign, the Explorer will be omnipresent online and elsewhere in the lead-up to the on-sale date late this year.

According to Farley, the Fiesta campaign required only 10 percent of what a typical new vehicle launch costs, but it overwhelmingly succeeded in establishing name recognition for the small car well ahead of its arrival in showrooms. Given that America already knows the Explorer, Ford will be focusing on how it’s “reinvented the SUV for the 21st century.” We can’t tell you more at the moment, but look forward to full details this Monday 12:01 AM EDT.

Gallery: 2011 Ford Explorer Teasers

[Source: Ford]

Ford Explorer reaches 30,000 Facebook fans, celebrates with grille shot originally appeared on Autoblog on Thu, 22 Jul 2010 17:28:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments

Continue reading “Ford Explorer reaches 30,000 Facebook fans, celebrates with grille shot”

Report: New Ford Focus ST headed for Paris

Filed under: Performance, Paris Motor Show, Hatchback, Ford

2012 Ford Focus – Click above for high-res image gallery

As the launch of the 2012 Focus draws closer, Ford plans to roll out several variants of its C-segment people mover. And at this year’s Paris Motor Show, the Blue Oval will reportedly kick off the party with the debut of a new Focus ST which could finally make its way to America next year. The Focus ST is expected to be propelled by an uprated version of the 2.0-liter Ecoboost inline-four – the same mill fitted to the Euro-market Mondeo – but with output boosted well over the current 200 horsepower.

In ST trim the engine should produce about 250 hp and close to 260 pound-feet of torque, with all that twist coming in low in the rev range to balance high-revving fun with enhanced around-town driveability. The ST should hit 60 mph in under six seconds with combined mileage of about 29 miles per gallon (U.S.). Earlier this year, Ford acknowledged that it was developing a “global” performance version of the new Focus, but never said explicitly that it would be offered in North America. Here’s hoping that changes in Paris this September.

Gallery: 2012 Ford Focus

[Source: AutoExpress]

Report: New Ford Focus ST headed for Paris originally appeared on Autoblog on Thu, 22 Jul 2010 14:27:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments

Continue reading “Report: New Ford Focus ST headed for Paris”

Ford hints at 400-HP Taurus SHO and more during annual convention

Filed under: Sedan, Performance, Ford, Misc. Auto Shows

2010 Ford Taurus SHO Convention highlights – Click above for high-res image gallery

Blue Oval execs rolled out the red carpet for Taurus SHO owners last week in Dearborn, MI to welcome 100 privately owned examples and many more enthusiasts to town for the 19th annual national Taurus SHO convention. Ford would love nothing more than to win the approval of the already rabid SHO enthusiast community, many of whom appreciate the performance potential of two turbos and all-wheel drive but aren’t necessarily on board with the new super-sized model. To that end, Ford dropped some not-so-subtle hints on what could be in store for the next SHO, a model rumored to be on deck for 2013.

“365 horsepower is good. 400 is better.”

“The SHO is at the top [of Ford’s performance sedan lineup] and we’re going to keep it there,” said Steve Ling, Ford’s North American car marketing manager during a Tuesday lunch presentation at Ford World Headquarters. “365 horsepower is good. 400 is better.”

Advanced Engine Design and Development Engineer Brett Hinds spoke at length about the EcoBoost V6 during the Tuesday presentation, noting that the 3.5-liter engine had the potential for considerably more power, as we’ll likely see later this year between the fenders of the F-150. That version of the EcoBoost will definitely produce more torque than the SHO’s mill, but if the rumors of 400 horsepower for the F-150 are true, a more muscular SHO could indeed be just around the corner.

Gallery: 2010 Taurus SHO convention highlights

Continue reading Ford hints at 400-HP Taurus SHO and more during annual convention

Ford hints at 400-HP Taurus SHO and more during annual convention originally appeared on Autoblog on Tue, 20 Jul 2010 19:57:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments

Continue reading “Ford hints at 400-HP Taurus SHO and more during annual convention”

Followup: Toyota and Severinsky settle hybrid patent dispute ahead of ITC hearing; Ford also settles

Filed under: Hybrid, Government/Legal, Technology, Toyota

2010 Toyota Prius – Click above for high-res image gallery

Following on the heels of our earlier report about yesterday’s scheduled hearing between Toyota and Alex Severinsky at the International Trade Commission came word that the parties have settled. Neither side has released any details about the agreement – and they probably won’t. Toyota had previously been found guilty of infringing upon Severinsky’s patent, which centers around getting power to a vehicle’s wheels with a gasoline-electric vehicle using both high- and low current.

In all likelihood, Toyota agreed to pay royalties to PAICE (Severinsky’s company) for all of the hybrids it has sold and will sell in the United States until the patent expires in 2012. This means that the threat of a ban on imports of Toyota hybrids has been lifted – at least until the next case.

In related news, Ford has also settled with PAICE over hybrid patent issues. The details are confidential, but there’s a bit more information after the jump.

[Sources: Bloomberg, PAICE]

Continue reading Followup: Toyota and Severinsky settle hybrid patent dispute ahead of ITC hearing; Ford also settles

Followup: Toyota and Severinsky settle hybrid patent dispute ahead of ITC hearing; Ford also settles originally appeared on Autoblog on Tue, 20 Jul 2010 16:30:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments

Continue reading “Followup: Toyota and Severinsky settle hybrid patent dispute ahead of ITC hearing; Ford also settles”

Report: Ford 6.7-liter Power Stroke diesel to churn out 800 lb-ft of torque

Filed under: Truck, Work, Ford, GM

In February, the specs on Ford’s 6.7-liter Power Stroke turbo-diesel V8 were announced: 390 horsepower and 735 pound-feet of torque. A month later, General Motors laid out the specs on its 6.6-liter Duramax turbo-diesel: 397 hp and 765 lb-ft. According to PickupTrucks.com, the Duramax could be shoved to the corner again later this year, when a high-output Super Duty blows out the footlights with 400 hp and 800 – or more – lb-ft of twisting gumption.

According to the unknown source within the Blue Oval, Ford’s new 6R140 TorqShift six-speed transmission has strong enough guts that Ford can open up the taps on that engine a bit. And give GM something to think about. If this absurdly powerful dream does come true, the behemoth motor will be seen in the second wave of 2011 Super Duty pickups that begin production in a few months. No word on whether early adopters of the 6.7-liter will get a free upgrade.

[Source: PickupTrucks.com]

Report: Ford 6.7-liter Power Stroke diesel to churn out 800 lb-ft of torque originally appeared on Autoblog on Mon, 19 Jul 2010 16:01:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments

Continue reading “Report: Ford 6.7-liter Power Stroke diesel to churn out 800 lb-ft of torque”

Concept cars highlight Ford-only day of RM’s Monterey auction

Filed under: Concept Cars, Auctions, Ford

Mustang GT R Concept

2004 Ford Mustang GT-R Concept – Click above for high-res image gallery

The RM auction is always one of our favorite events during the Monterey classic car week, and this year’s looks to be one of the best yet. In fact, there are so many vehicles up for grabs that RM has scheduled an additional auction day featuring just Fords. Some historically-important vehicles will cross the block, including a 1903 Ford Model A and a 1962 Lincoln Continental used by John F. Kennedy.

Ford Motor Company itself will auction off some vehicles itself, including eighteen concept cars built from 2000 to 2004. Among the notable vehicles on the list are the 2001 Lightning Rod Concept, the 2001 Forty Nine Concept, the 2003 Supercharged Thunderbird Concept and the 2004 Lincoln Mark X Concept. Our favorite? The Mustang GT-R Concept that made its debut at the 2004 New York Auto Show. Ford will donate the proceeds of the sale to the Juvenile Diabetes Research Foundation and The Children’s Center.

You can read more about the Ford-only auction day in the press release after the jump, or head over to RM’s website to see a full list of vehicles up for sale.

Gallery: 2004 Ford Mustang GT-R Concept

Gallery: 2004 Lincoln Mark X Concept

Gallery: 2003 Ford Supercharged Thunderbird Concept

[Source: RM Auctions]

Continue reading Concept cars highlight Ford-only day of RM’s Monterey auction

Concept cars highlight Ford-only day of RM’s Monterey auction originally appeared on Autoblog on Sat, 17 Jul 2010 17:05:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments

Continue reading “Concept cars highlight Ford-only day of RM’s Monterey auction”