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Filed under: SUV, Land Rover, Diesel, Luxury, Off-Road

Land Rover Discovery 4 Landmark – Click above for high-res image gallery

While Land Rover made a splash in Los Angeles with the new five-door Evoque, back in its native UK, the company was casting a white light and a dark shadow over the go-anywhere Discovery 4/LR4.

Presented as the new Landmark edition, the special Disco can be ordered in either Santorini Black or Fuji White with coordinating interior in either ebony or ivory – the latter being offered for the first time in a Discovery. To complement the stark exterior color, Land Rover has also given the grille, roof rails and 20″ alloys a darker finish and fitted it with tinted glass.

The Discovery 4 Landmark is powered by a twin-turbo diesel V6, and comes packed with all the features you’d expect from a Land Rover, plus a little touch of the exclusive. Details in the press release after the jump and photos in the gallery below.

Gallery: Land Rover Discovery Landmark Edition

[Source: Land Rover]

Continue reading Land Rover LR4 Landmark edition discovers its darker side

Land Rover LR4 Landmark edition discovers its darker side originally appeared on Autoblog on Sun, 21 Nov 2010 11:35:00 EST. Please see our terms for use of feeds.

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Filed under: Etc., Marketing/Advertising, Audi

The Audi Spectacle

The Audi Spectacle – Click above for high-res image gallery

Audi is always up for some unique marketing opportunities. For a new campaign called “The Audi Spectacle” it might be going way up. A campaign presented by the Access ad agency has Audi reinventing the concept of the billboard, with its famous four rings taking over some of the worlds most iconic landmarks.

The Brooklyn Bridge in New York, Sydney Harbour Bridge in Australia, Tower Bridge in London and the Rialto Bridge in Venice have been presented as potential candidates for the advertising treatment. The life-size installations could be beautiful, but would attaching advertising to global treasures be going too far to spread a brand’s message?

If you think that’s the case, don’t get too worked up just yet. The campaign is just a concept at this point, and the potential backlash could kill the idea before it… ummm… gets off the ground.

Gallery: The Audi Spectacle

The Audi Spectacle

[Source: Access Agency via Co.Design]

Concept Audi billboard hangs real cars from landmark bridges originally appeared on Autoblog on Wed, 06 Oct 2010 16:01:00 EST. Please see our terms for use of feeds.

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