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Filed under: Etc., Safety, Videos, Volkswagen

Volkswagen Golf crash at the queensboro bridge

Volkswagen Golf crash at the queensboro bridge – Click above to watch video after the jump

The Queensboro bridge in New York City has seen its third major accident involving a Volkswagen since March. According to The New York Post, a 2007 Volkswagen Golf lost control while exiting the bridge, struck scaffolding erected outside of a building and landed on top of a parked livery vehicle. The driver of the VW was treated at a local hospital for minor injuries. No one else was harmed in the incident.

That’s a better outcome than in both of the previous accidents. The post reports that in April, the driver of a Jetta lost control in that exact location and spun into two store fronts. The driver later died of her injuries. Likewise, in March, a single-car accident at the off ramp resulted in the death of a pedestrian. The driver of that particular Volkswagen Golf lost an arm as a result of his injuries.

At this point, it’s unclear what will be done to curb speeding on the off-ramp. Hit the jump to view a news report of the latest incident.

Continue reading Queensboro Bridge “Off-Ramp of Doom” claims third VW

Queensboro Bridge “Off-Ramp of Doom” claims third VW originally appeared on Autoblog on Tue, 17 May 2011 12:32:00 EST. Please see our terms for use of feeds.

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Filed under: Budget, Sedan, Marketing/Advertising, Chevrolet, GM

Chevrolet Cruze first ad screen cap

First Chevrolet Cruze commercials – Click above to watch the videos after the jump

The first production copies of the 2011 Cruze are likely heading to a nearby Chevrolet dealer as you’re reading this, and that means that General Motors’ advertising blitz can’t be far behind. Actually, it starts after the jump. From where we sit, it appears that the Bowtie’s new C-segment sedan is ready to do war with the competition, and Chevy clearly has its eyes trained on the segment’s sales leader. The first 30-second spot with actor Tim Allen’s voiceover is aptly titled “Dear Corolla,” and it chides the Toyota mainstay for not offering as standard equipment keyless entry, Bluetooth connectivity and turn-by-turn navigation.

The second spot doesn’t aim directly at any one competitor, choosing instead to play off of the Cruze’s role as the new kid in the C-sized segment. Chevy’s ad gurus chose to pull out a pair of brief quotes made by auto news outlets that liken some of the Cruze’s best attributes to that of distinctly pricier competition, and we’re betting that at least one of those publications will sound familiar.

Both spots strike us as a bit paint-by-numbers marketing for such an important launch, though it’s good to see that GM isn’t shrinking away from one of its biggest competitors. Hit the jump to view both videos and judge for yourself. The Corolla commercial comes first, followed by the “New Kid” spot.

[Source: General Motors]

Continue reading Video: Chevrolet Cruze ads ramp up

Video: Chevrolet Cruze ads ramp up originally appeared on Autoblog on Wed, 08 Sep 2010 12:31:00 EST. Please see our terms for use of feeds.

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