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Official: Lucra 2.2 helps define long hood, short deck

Filed under: Coupe, Performance, Design/Style, MISC

Lucra 2.2 - front three-quarter studio view

If not for Fast & Furious 6, most of us would have probably never heard of Lucra Cars or its incredibly powerful and lightweight LC470. While that car had a simplistic retro design, Lucra’s upcoming car, codenamed 2.2, is bringing more modern style to the boutique, California-based car builder.

Aside from a few pictures posted on its Facebook page over the last month, Lucra has released little information on the long, sleek roadster except to confirm that the car would be offered with the M156 Mercedes AMG 6.2-liter V8. In terms of its design, this car looks something like a modern interpretation of the Bill Thomas Cheetah with its long hood and set-back cabin, but the front end is very distinctive with flared fenders that C3 Chevrolet Corvette lovers should appreciate. We’ll let you know as more details emerge on this car, but until then, enjoy the handful of images posted in the gallery above.

Lucra 2.2 helps define long hood, short deck originally appeared on Autoblog on Fri, 02 Aug 2013 16:14:00 EST. Please see our terms for use of feeds.

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Official: 2014 Chevy Sonic to offer short-term limited-edition colors

Filed under: Budget, Sedan, Crossover, Chevrolet, Design/Style

2014 Chevy Sonic - front three-quarter view - Deep Magenta Metallic paint

When Chevrolet launched its subcompact Sonic, it made a splash with a bright paint dubbed Inferno Orange. The metallic citrus shade was a genuine retina searer, featuring prominently in the car’s early marketing efforts as its so-called ‘launch color.’ But Inferno Orange is now gone from the Sonic’s order sheets, and the rest of the car’s color palate is more traditional and – dare we say it – a bit sober.

But that’s about to change – Chevy has just announced that it will begin releasing a range of limited-edition short-term paint colors beginning with the “chromatic plum” shade seen above, Deep Magenta Metallic. The striking hue came about after witnessing the successful launch of the Chevy Spark in Techno Pink. The special paint will only be available from August through October, but Chevy hasn’t revealed if it is capping the number of vehicles it will produce in this shade.

Chevy says that Deep Magenta Metallic will be followed up by Cool Blue, a shade the company describes as “a grayish, dirty blue.” The latter will be available from November until March, and another new shade, Dragon Green, will join the Sonic’s permanent color choices sometime in the first quarter of 2014. Interestingly, the company says that a typical Chevy vehicle receives “10 to 12 color options throughout its lifecycle.” The Sonic already received a similar number of paints before Deep Magenta Metallic and it’s still relatively early in the car’s lifecycle, so clearly Chevy sees small car buyers as being receptive to a broader range of color choices.

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2014 Chevy Sonic to offer short-term limited-edition colors originally appeared on Autoblog on Mon, 22 Jul 2013 14:31:00 EST. Please see our terms for use of feeds.

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Video: Audi highlights the rigors of Le Mans in animated short

Filed under: Motorsports, Marketing/Advertising, Videos, Audi

A Day in the Life of an Audi Driver

A Day in the Life of an Audi Driver – Click above to watch the video after the jump

They don’t call it endurance racing for nothing. And the strain is placed not only on the car, but on the driver, as well. That’s all very well and fine to know in theory, but to highlight the rigors of racing around the clock at Le Mans, Audi has produced this stunning animated short.

The two-and-a-half-minute film called A Day in the Life of an Audi Driver features the team’s star driver, Alan McNish, and will be shown during the high-profile soccer match this weekend at Wembley Stadium between Barcelona and Manchester United, a team which Audi sponsors. It will also play in 3D for moviegoers going to see Harry Potter and the Deathly Hallows in the UK, and will spearhead a newspaper ad campaign as well as dedicated apps for various smartphone platforms.

Fortunately, we don’t have to wait for all that to watch the clip ourselves. All you have to do is follow the jump and click play, where you’ll also find details of the campaign in the full press release.

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Audi highlights the rigors of Le Mans in animated short originally appeared on Autoblog on Thu, 26 May 2011 12:31:00 EST. Please see our terms for use of feeds.

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Saab to resume production after securing short-term loan

Filed under: Plants/Manufacturing, Saab, Earnings/Financials

Saab factory

Production at Saab’s Trollhättan, Sweden plant has been shut down for weeks due, as these things often are, to a lack of cash needed to pay suppliers. That should change in the next week, though, as Saab parent Spyker has announced that it has secured a convertible loan agreement with Gemini Investment Fund Limited worth 30 million euros.

The Swedish automaker says the loan will help reboot the plant, but Saab is also counting on a 29.1-million-euro draw-down from the request to the European Investment Bank, which will reportedly arrive next week. With both loans, Saab says in the post-jump press release that it will be able to resume production at Trollhättan, pending a delivery schedule agreement with suppliers.

The loan, which matures in six months and carries a seven-percent interest rate, will act only as a stopgap measure to enable a production restart. Saab is reportedly also trying to strike a deal with a Chinese automaker to help stabilize its operations and provide much-needed funding. Saab is said to be continuing to work out a deal with Russian businessman Vladimir Antonov, who hopes to own 30 percent of the automaker. Hit the jump to read over the press release.

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Saab to resume production after securing short-term loan originally appeared on Autoblog on Mon, 02 May 2011 14:00:00 EST. Please see our terms for use of feeds.

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Short film depicts the definition of ‘triumph’

Filed under: Classics, Etc., Motorcycle, Humor

Triumph Blazer

Triumph Blazer – Click above to watch video after the jump

If you have no interest in motorcycles, mechanics or old machinery, it’s probably best you skip this post. You see, the short film after the jump is perhaps the best depiction of the highs and lows associated with those three horsemen that we’ve ever seen on screen. The video features plenty of lengthy shots of a Triumph motorcycle single dashing across the open country side. It’s exactly what every motorcyclist thinks of when the words “perfect” and “ride” worm their way into conversation. There’s no traffic and no foul weather – just miles of meandering asphalt and nowhere to be.

But our hero rider runs into a bit of a mechanical hiccup when he stops for a spell. Fuel floods the cylinder, and despite his best efforts, he’s reduced to a raving ball of frustration after frantically trying to get the bike to start. As the crew at Visordown accurately point out, the scene is the visual embodiment of Robert M Pirsig’s famous line, “If the machine produces tranquility it’s right. If it disturbs you it’s wrong until either the machine or your mind is changed.”

We won’t spoil the ending for you, but if you’ve ever found yourself in a similar situation, you know the elation of victory all too well. Hit the jump to check out Blazer for yourself.

Note: Language makes this one Not Safe For Work.

[Source: Visordown]

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Short film depicts the definition of ‘triumph’ originally appeared on Autoblog on Thu, 28 Apr 2011 18:57:00 EST. Please see our terms for use of feeds.

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Report: Chrysler to have short 2011 model year thanks to bankruptcy

Filed under: Plants/Manufacturing, Chrysler, Dodge, Jeep

chrysler 300

2011 Chrysler 300 – Click above for high-res image gallery

When Chrysler entered bankruptcy protection, its product lineup was decidedly barren. Team Pentastar has addressed that issue in the months since it sought government protection, and the fruits of all that labor have begun to pay off with the launch of 16 new and dramatically refreshed vehicles for 2011.

New products like the 2011 Chrysler 300 and the Jeep Grand Cherokee have no doubt helped improve Chrysler’s portfolio, but AutoWeek reports that the sheer scope of the overhaul may have truncated the 2011 model year. Many of the 2011 models in dealerships now didn’t arrive until the first quarter of 2011, while others, like the 300 and Dodge Durango are just now trickling into showroom floors across America.

The late roll-out of 2011 models won’t be repeated for 2012, as Chrysler spokesperson Ralph Kisiel reportedly told AW “most of our 2012s go into production during the month of July.” Dealers will begin ordering 2012 models as early as May.

Chrysler’s shortened run of 2011 models isn’t exactly normal, but we’re guessing that it won’t matter much to dealers. After all, if 2012 models are arriving this summer, then the 2011s will just be getting in the way.

Gallery: 2011 Chrysler 300: First Drive

2011 Chrysler 300

[Source: AutoWeek]

Report: Chrysler to have short 2011 model year thanks to bankruptcy originally appeared on Autoblog on Mon, 04 Apr 2011 18:41:00 EST. Please see our terms for use of feeds.

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Hyundai CEO Krafcik warns against price war, short-term thinking

Filed under: GM, Hyundai, Toyota, Earnings/Financials

Hyundai Motor America President and CEO John Krafcik believes that some automakers are starting a price war, which would be an unwise move that focuses solely on short-term sales.

General Motors had strong sales in January 2011, but its 23-percent gain was due to increased incentives and price-cutting. After GM made its move, Toyota followed suit.

Krafcik says that Hyundai, whose incentive spending is among the lowest in the industry, has no plans to join in this game. Heavy incentive spending leads to sharp up and downswings in an automaker’s accounting ledger. Hyundai sales rose 24 percent in 2010 and Krafcik expects to see improvements in 2011. While some automakers are fiddling with the radio, Krafcik is paying attention to the road in front of him.

[Source: The Economic Times]

Hyundai CEO Krafcik warns against price war, short-term thinking originally appeared on Autoblog on Sun, 13 Feb 2011 11:01:00 EST. Please see our terms for use of feeds.

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Official 2012 Fiat 500 fuel economy numbers fall short of 40 mpg

Filed under: Budget, Hatchback, Fiat

2012 Fiat 500

2012 Fiat 500 – Click above for high-res image gallery

2011 marks the official return of Fiat here in the United States, with the adorable little 500 hitting dealerships in the coming weeks. With Fiat’s MultiAir 1.4-liter engine under the hood, you’d be right to expect top-notch fuel economy numbers. And while the 500’s EPA ratings of 30 miles per gallon in the city and 38 mpg on the highway aren’t bad, it’s not exactly what we were hoping for.

For comparison, consider the fact that much larger C-segment entries like the Hyundai Elantra, Ford Focus and Chevrolet Cruze are all capable of achieving 40 mpg or higher (granted, you have to spec certain transmissions and option packages on the latter two in order to achieve it). What’s more, the 30/38 mpg rating on the Fiat 500 is only with the five-speed manual transmission. Cars equipped with the six-speed self-shifter will only achieve 27/34 mpg. Ouch.

Still, with prices starting at $15,995 for the entry-level Pop model, we don’t think Fiat will have too much trouble moving 500s out of showrooms. Besides, the majority of people purchasing the Fiat 500 will be doing so because of its style rather than its frugality.

Gallery: 2012 Fiat 500

2012 Fiat 500

[Source: Automotive News – sub. req.]

Official 2012 Fiat 500 fuel economy numbers fall short of 40 mpg originally appeared on Autoblog on Fri, 28 Jan 2011 13:01:00 EST. Please see our terms for use of feeds.

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