Nissan’s latest Leaf-related ad asks: “What would the world be like if gas powered everything?”
Well, according to the spot, a middle-aged man would wake up for work to the burning whistle of his gas-powered alarm clock, and with a few fierce tugs at his coffee maker’s rip cord, he’d manage to fire up the gas-gulping machine. That same man, while at the office, would walk up to a miniature gas pump to refuel his laptop computer.
Oh, and the owner of a Chevrolet Volt, while standing at the gas pump refueling his plug-in hybrid, would watch in envy as another man across the street unplugs his Nissan Leaf and drives off.
Well, as you may have guessed, some General Motors execs aren’t too thrilled that Nissan has taken a public shot at the Volt. Autoevolution says that in a “rare, but delicious unofficial reply on Twitter,” GM’s Executive Director of Product and Technology Communications, Jason Laird, tweeted:
“A carmaker poking gentle fun at our product ignores tow trucks they need and rental cars they recommend as backup to their product.“
On the other hand, GM spokesman Rob Peterson, called the commercial “cute,” but says that it’s “misleading and damaging to the electric vehicle movement,” according to Autoevolution.
Hit the jump to watch Nissan’s now-controversial “Gas Powered Everything” clip.
Continue reading GM responds to Nissan Leaf “Gas Powered Everything” ad [w/video]
GM responds to Nissan Leaf “Gas Powered Everything” ad [w/video] originally appeared on Autoblog on Tue, 31 May 2011 15:58:00 EST. Please see our terms for use of feeds.
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Continue reading “Followup: GM responds to Nissan Leaf “Gas Powered Everything” ad [w/video]”

Bloomberg reports that Ford Global Marketing Director Elena Ford (great-great-granddaughter of Henry Ford) has plead guilty to Driving Under the Influence of alcohol, saying the incident has been a “complete embarrassment” to her family. The Ford family heiress was arrested on April 4 after failing a sobriety test and registering a .14 on a breathalyzer; nearly twice the legal limit of .08 in Michigan. Police pulled Ford over after she reportedly jumped the median in in her 2011 Ford Explorer. The Michigan court sentenced the 44-year-old Ford to two years’ probation, 240 hours of community service and mandatory counseling. Ford was originally also charged with child endangerment since she had her 11-year-old son in the car. [Source: Bloomberg]
Xiang Dong Yu, the former Ford engineer who was convicted of stealing trade secrets, has officially been sentenced to six years in prison. According to Reuters, the Beijing native was also ordered to pay a fine of $12,500 and will be deported after he serves his prison term. The 49-year-old Yu was arrested in 2009 on charges that he stole documents worth millions of dollars from his former employer during the 10 years that he worked for Ford.
Following an official apology by his former and once again present editors, Scott Burgess, auto critic for The Detroit News, has returned to the newspaper. Burgess had resigned after changes were made to a review he had written that criticized the 2011 Chrysler 200 sedan, apparently in response to complaints made by parties that advertised with the paper. Naturally, we wish Burgess the best of luck with his reborn career with The Detroit News. [Source: Jalopnik]


